01 | FORWARD
JOHNS HOPKINS
PERSPECTIVE
When you’re a health system as storied as Johns Hopkins Medicine, pioneer of medicine as we know it, you have a lot of options when you want to send a message to the world. What’s their legacy? In a word, hope. Their relentless drive to take medicine forward for the greater good means that no matter what you face, the next big discovery is imminent. It may change your life. And it may change the world.
What does it mean to move forward? For Johns Hopkins Medicine, it doesn’t mean cells, molecules, technology, or labs. It means all of us.
Forward
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The Johns Hopkins TRICARE® health insurance plan emerged to provide a new level of care and protection for military families. The direct mail campaign they had in place wasn’t driving the results they were after. So we built a cohesive, strategic approach around what matters: how military families work. Because it’s not just one family member who serves. With one family member in the military, every family member serves in their own way too. And Johns Hopkins serves them all.
When Johns Hopkins uses a powerful intelligence platform to inform medical decision making and treatment, they create a level of precision medicine unlike anything the world has ever imagined.
PRECISION MEDICINE
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